LESSONS FOR GOOD
LEROY MERLIN
We convinced Leroy Merlin to move its lessons from their store to NGOs to avoid wasting material, turn customers into volunteers and renovate hundreds of locations.
Work featured in La Repubblica, Contagious & Shots.
This business transformation turned 1500 customers into volunteers all over Italy. More than a hundred spaces have been renovated so far and Lessons for Good has been given financial support to reach even more NGOs.Complete info on the project and full list of the NGOs that were helped here.
Role: Copywriter